Visual Communications

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We Are Family

Visual was recently honored to be named one of The Inquirer’s Family Owned Business Award Winners in the Innovation Excellence Category. Visual is extremely proud to be a family-owned business. That and the excellent customer service that we offer really helps distinguish us amongst others in our field. The Barker family is very involved with all of our customers, which results in quick answers and facilitates smoothly executed projects. A couple members of the 2nd generation Barkers, Colin and Justin, represented Visual at the awards luncheon at the Ballroom at the Ben. We are excited to be in this distinguished…

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Someone’s in the Kitchen with Samsung

Visual was excited to support Samsung at the Kitchen and Bath show in Feb in Las Vegas. A mammoth exhibit at 140′ X 80′, Visual worked with teams from Samsung US, Samsung Korea and multiple partners to execute this best in show winner. Creating three focal points within the space, the exhibit allowed attendees a varying path through the space depending on their interests. First, guests were met by a live presentation which integrated the presenter into the video content playing behind him for a comprehensive look at how Samsung has created a truly Connected Living Experience within the space….

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A Whole New World

Visual recently supported a new client at the World of Concrete show in Las Vegas. We had attended the show previously and were excited to be back in the mix (pun intended!) at the world’s largest annual international, commercial, concrete, construction and masonry event. More than simply being at the show, we were excited to be at the show with Construct Connect, who was re-launching its company after transitioning (5) legacy brands into the new Construct Connect. As a ‘new’ company, Construct Connect wanted to redefine its brand while getting attendees excited about its new product/platform. Construct Connect tasked us…

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Pass the pickles, it’s CES!

Our VP of Creative, Todd Dailey, enlightened Visual employees with a CES Lunch & Learn seminar today. Highlights included the work that we did for clients at (or near) the show. We designed and built an exhibit for Sakar/Vivitar, a leading provider of electronics and accessories (including karaoke machines, audio equipment, appliances and much more.) The colorful approach that provided a clear path through the space while giving each brand its due, was embraced by the client and the CES audience. We also provided support for two clients that held events off of the show floor. For the past several…

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No Tricks…Just Treats at Abbott TCT

The Transcatheter Cardiovascular Therapeutics show is a focal point of Abbott’s schedule throughout the year. It usually falls around Halloween as was the case this year. Visual is happy to support their efforts at the show annually. Successfully representing many brands and products is always a challenge, which we are getting adept at meeting head on. This year, though, we were given an additional directive… to get the audience excited about the Absorb launch. Absorb is the only fully dissolving stent approved for the treatment of coronary artery disease. So, while we maintained several elements from last year that were…

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Be Our Guest

One of Visual’s most exciting recent projects was the design and production of the Samsung exhibit at HITEC (Hospitality Industry Technology Exposition and Conference) in New Orleans last month. HITEC attracted record crowds of hospitality technology professionals, there to connect with the brightest minds and hottest products in the industry. When you’re talking brightest and hottest…Samsung was, of course, in on the action.  Visual worked with Samsung to create a one-of-a-kind show floor experience that emulated a premium hotel stay. Visitors were ‘checked-in’ at the reception desk at The Samsung Hotel, escorted through the lobby, business center, security area and …

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New and Always Building

Saint-Gobain, and its subsidiary CertainTeed, leaders in the habitat and construction markets, recently opened a new state-of-the-art, LEED certified, North American headquarters. The 320,000-square-foot campus, located in nearby Malvern, PA, underwent a renovation to transform the long-dormant site into a dynamic showcase. Visual was selected to develop a custom way finding solution that helped visitors and employees alike to not only understand where they are in the building but also to better understand the seven primary tenets that the company follows…work, heal, play, learn, live, explore, and connect. Each of these beliefs is fundamental to the philosophy of the company….

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A Blast at BlizzCon

As Samsung engages a new market, Visual is excited to partner with them to design and build an exhibit experience that resonates with gaming attendees while communicating the benefits of Samsung SSDs and monitors. This exciting new presence debuted at BlizzCon. Creating a multi faceted experiential environment, we incorporated photo activations, an 8’ robot, an opportunity to compete against a professional gamer, social media engagements for a chance to win Samsung product and of course, the ability to take that product for a test drive. Social media played a vital role in this experience. #Samsunggamer  was measured for 52 million…

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Oh Percy, Percy Me…Things Ain’t What They Used to Be

Samsung recently partnered with Percy’s, an independent appliance/electronics retailer in Worcester, MA, to create a new selling environment. As a family-owned company in Aston, PA, Visual was excited to work on Percy’s (a family-owned company) new Samsung Showroom. We collaborated with Samsung and Percy’s to design a high-impact setting that nurtured existing Percy’s/client relationships while cultivating new customers. The beautiful, new store-in-store approach displays Samsung’s premium appliances in a traditional line-up setting as well as part of an upscale home vignette. The other goal, of course, was brand awareness for Samsung and above all to sell some great appliances to…

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Blame It on the Road to Rio

It’s never too early to start bolstering enthusiasm for the 2016 Olympics, taking place in Rio next summer. To that end, Samsung, a sponsor of the Olympics, asked Visual to help them develop and implement an experience that introduced their unique VR technology to the public, as part of a USOC Road to Rio tour sponsored by Liberty Mutual. The Samsung Gear VR Experience debuted 4th of July weekend, right in Visual’s back yard on the Ben Franklin Parkway as part of the Independence Day festivities. Participants were invited to demo Samsung’s Gear VR and could choose to view one…

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